Boost your flavour.
Boost your flavour.
Discover the IQOS ILUMA starter kit with our newest
tobacco blend with watermelon and menthol and
blueberry and menthol on a click.
Discover the IQOS ILUMA starter kit with our newest tobacco blend with watermelon and menthol and blueberry and menthol.
Available for limited time.
An eye-catching violet exterior, combined with a vivid accent of magenta, create the beautiful neon hues of Limited Edition Neon Purple.
What is IQOS?
IQOS offers a range of heated tobacco products, designed to provide a satisfying taste experience without ash, smoke and less smell than cigarettes.
What is IQOS?
IQOS offers a range of heated tobacco products, designed to provide a satisfying taste experience without ash, smoke and less smell than cigarettes.
Real tobacco taste |
95% less harmful chemicals* |
Save up to £3,000 |
Real tobacco taste |
|
95% less harmful chemicals* |
|
Save up to £3,000 |
Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free.
*“95% less” represents the average reduction in levels of the 9 chemicals recommended for reduction in cigarette smoke by the World Health Organization, which do not include nicotine. See Important Information here
What's new?
Stay updated with IQOS news and discover more about IQOS product guides, insights and the technology behind IQOS.
IQOS 3 DUO vs IQOS ILUMA: What’s the Difference?
How advanced is the new IQOS ILUMA? Well, it’s got all the features you know from IQOS ORIGINALS DUO, formerly known as IQOS 3 DUO, but what are the differences?
How are the three IQOS ILUMA series different?
Our newest heated tobacco devices feature a breakthrough induction technology to provide you with the next-level heated tobacco experience.
*"95% less" represents the average reduction in levels of the 9 chemicals recommended for reduction in cigarette smoke by the World Health Organisation, which do not include nicotine. See important information on iqos.com.